The Future of PDMA

For those of you that follow my blog you know that I have written several posts on the Product Development and Management Association of PDMA.  To refresh your awareness on my involvement with the group, I have been a member of PDMA for the past seven years and have been a volunteer for the past five years.  I was the chapter President for the Tampa Bay chapter for two years, a committee member for the Product Innovation Management (PIM) conference for the past two years and now most recently a nominee for the international Board of Directors for PDMA.

I’m really excited about this upcoming role that will enable me to engage the group at the senior leadership level for the next two years as a Director at Large.  I love this role because it fits best with my abilities and skill set.  I pride myself on being the classic “Jack-of-all-trades” (JOAT).  Being a JOAT sometimes means I don’t get a chance to get as deep as I would like in a given area.  That being said, I have just completed an orientation meeting for the incoming board members (pending official election results of course).

As a product practitioner and a certified New Product Development Professional (NPDP) AND a closet academic I enjoy discussing the new product development (NPD) framework(s) that different organization employ.  I also enjoy exposing people to the value of PDMA and the NPDP certification.  Over the course of my term I am looking to spend a majority of my time on building brand awareness for both.

I know that blogs are often passive, one-way communication vehicles but for this entry I would like to actively engage my readership.  

If you have any suggestions, comments or questions about PDMA, NPDP or NPD in general – PLEASE comment here or reach out to me directly.  I have organized a networking event in Phoenix for the local practitioner community to collect input on PDMA and the certification program and look forward to hearing input from the community at large.

This will likely be the last post of 2012 (which of course now that I have declared it so – it will likely NOT be the last post, that’s just how these things work it seems) so I would like to take the opportunity to wish you all a Happy New Year and all the best in 2013.  Next year promises to be very interesting with local, state, federal and international political scenarios unfolding and their impact on the business community.  

Stay safe, and stay in touch!


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